My journey into digital marketing began in a place you wouldn’t expect—on the trading desk of a commodities brokerage firm in Chicago. Fresh out of the University of Iowa with a degree in Economics, I thought finance was my future. But life had other plans.

While crunching numbers and analyzing markets, I met a co-worker who introduced me to the world of affiliate marketing. I was hooked. Building something from scratch, creating value out of nothing but an idea? That felt more exciting than any stock chart. I found myself diving headfirst into the world of digital marketing, soaking up every piece of knowledge I could.

A few years later, after the Great Recession hit, I was suddenly out of a job. But instead of panic, I saw an opportunity. The hobby I had fallen in love with was about to become my full-time career.

Since then, I’ve spent over 15 years helping companies build and scale businesses, turning my passion into a thriving business. Every challenge, every pivot has only deepened my expertise and love for what I do.

Today, I use that experience to help businesses navigate the dynamic world of digital marketing and content creation.